What Does Interoperability Mean?
The primary challenge to marketing a complex product, at least in our industry, is education. Communicating to a customer just how your wonderful offering will solve their problem is a non-trivial task for any piece of software more complicated than Google’s Search. Which explains why marketers act like metal filings around a magnet when they perceive that a term or a technology are having some success transcending the barriers of customer comprehension.
From compliance to SOA to cloud, our industry regularly overburdens what should be simple descriptive names with baggage they were never meant to - and should not have to - bear. And from the looks of it, interoperability may be next.
It might seem strange that interoperability - as unsexy a feature as there ever was - would suddenly become the apple of the marketing departments eye, not least because consumers are increasingly gravitating towards products for which a degree of interoperability is assumed; think Apple’s iPod, iPhone, Mac combination. But then consider that, as I told a few media outlets this week, heterogeneity is the rule of the day. And that interoperability is not.
- Login or register to post comments
- Printer-friendly version
- 1155 reads
- PDF version
More in Tux Machines
- Highlights
- Front Page
- Latest Headlines
- Archive
- Recent comments
- All-Time Popular Stories
- Hot Topics
- New Members
digiKam 7.7.0 is releasedAfter three months of active maintenance and another bug triage, the digiKam team is proud to present version 7.7.0 of its open source digital photo manager. See below the list of most important features coming with this release. |
Dilution and Misuse of the "Linux" Brand
|
Samsung, Red Hat to Work on Linux Drivers for Future TechThe metaverse is expected to uproot system design as we know it, and Samsung is one of many hardware vendors re-imagining data center infrastructure in preparation for a parallel 3D world. Samsung is working on new memory technologies that provide faster bandwidth inside hardware for data to travel between CPUs, storage and other computing resources. The company also announced it was partnering with Red Hat to ensure these technologies have Linux compatibility. |
today's howtos
|
Recent comments
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago
1 year 11 weeks ago