Firefox takes aims at wrong record
Set a Firefox world record on Download Day is the message being trumpeted loud and clear from Mozilla HQ as the launch of the Firefox 3.0 web browser gets ever closer. It seems that the Mozilla people are serious as well, with talk of an official Guinness World Record ratification for the most downloads of a piece of software in 24 hours being pushed for here.
Now I am not averse to a little innovative marketing, and let's face it Mozilla and Firefox certainly know how to milk the hyperbole cow, but I cannot help but wonder if downloads in a day is the record they ought to be aiming at. Surely the only one that really counts is biggest share of the web browser market, and I honestly do not see Microsoft fretting too much about losing that particular place in the Internet record books any time soon.
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