Language Selection

English French German Italian Portuguese Spanish

Yahoo Search Embraces Content Sharing

Filed under
Web

Yahoo has created a search site for finding digital content that can be reused and shared for free.

The Sunnyvale, Calif.-based company Thursday will announce Yahoo Search for Creative Commons, a service for searching millions of Web pages which include content that is available under the Creative Commons license.

Yahoo Inc. developed the service, available in beta as a separate Yahoo Search site, in cooperation with the San Francisco-based Creative Commons. The nonprofit promotes a license for digital content creators that lets individuals share and reuse copyrighted works ranging from digital text and images to music and video.

"Yahoo wants to make it easy to distribute content online and to find content online, and given our shared mission it seemed natural for us to work together," said David Mandelbrot, Yahoo's vice president of search content.

In its search service, Yahoo lets users refine their searches to only Web pages which include Creative Commons-licensed content. Users also can choose to further refine a search to return pages with specific types of reuse conditions.

Under Creative Commons, for example, content owners can designate whether their content can be reused and adapted and whether it can be used for commercial purposes.

Yahoo's promotion of digital content with more open copyrights comes as it increasingly woos Web developers and publishers.

Yahoo Search opened developer access to its Web search and other search services earlier this month. A Yahoo spokesperson confirmed that Yahoo Search for Creative Commons also will be available as part of Yahoo's Web search API.

Since last week, Yahoo has announced plans to enter the blog-publishing and social-networking space with a service called Yahoo 360 and has acquired Flickr, a startup photo-sharing service. Flickr already allows users to attach a Creative Commons license to photos, Mandelbrot said.

"Yahoo's getting very focused on the self-publishing community, and this relationship [with Creative Commons] is part of our overall strategy to further enable that community," Mandelbrot said, referring to Yahoo's blogging and Flickr announcements.

Officials with Creative Commons could not be reached for comment, but in a statement, board Chairman Larry Lessig welcomed Yahoo's effort to enable the searching of open content.

"By giving users an easy way to find content based on the freedoms the author intends, Yahoo is encouraging the use and spread of technology that enables creators to build upon the creativity of others, legally," said Lessig.

Original Matt Hicks Story

More in Tux Machines

Linux Foundation's certification sets new benchmark for admins

At LinuxCon last week, the Linux Foundation announced a new certification scheme for Linux professionals to complement their existing training activities. The Linux Foundation Certification Program offers a peer-verified certification for both early-career and engineer-level systems administrators for a fee of $300. The process involves a real-time skill test administered via a remote-access virtual machine running one of several Linux distributions. To ensure the rules are followed, a human proctor watches the test via screen-sharing and video camera using your own computer at a location of your choice. The certification tests real-world skills for both sys admins and more senior engineers at the command line and in configuration files. Read more

Linux Mint Debian to Be Called "Betsy"

"The upcoming release of LMDE will be version 2, codename 'betsy' and it will use a Debian 'jessie' package base. The team is currently adapting to the new LMDE, setting up its repositories and porting various packages onto it. The target for a stable release is estimated for this November, along with an official upgrade path from UP8 to Betsy," said the leader of the Linux Mint project, Clement Lefebvre. Read more

Adapting to the Mobile World

Now more than ever companies are gaining a mobile presence due to the popularity of smartphones and tablets. It is important to any company’s success to become part of the mobile world if they want to build business. Consumers used to look up companies in the phonebook, but now the first action consumers take when they need to find a company is to look them up online. If consumers cannot find a company online, they are likely to find a different company instead of continuing the search through other means. Because the Internet is so easily accessed from mobile devices now, consumers use their devices to find their favorite companies so a strong mobile presence is a must if companies do not want to lose business. Hasbro goes mobile According to Mobile Marketer, Hasbro has decided to create a mobile presence in order to keep up with video games. So far Hasbro’s Monopoly application has been a great success because it promotes family and friend engagement and users can personalize the app by uploading pictures of themselves to use as game pieces. Consumers like personalization, and so if companies want to see success from their mobile marketing strategies they should consider personalizing them to consumers in some way. Companies hesitate to go mobile because they are set in their ways, and they might already be seeing success, however as technology advances all companies should consider building a mobile presence if they want to continue to be successful. Successful mobile marketing techniques Thanks to mobile devices there are a number of ways companies can reach out to consumers who use them. SMS advertisements are a great way to personalize advertising for consumers making them feel important and ultimately driving in business. Marketing applications are another way companies can engage with consumers on a more personal basis. Consumers like to be in control, and applications are a great way they can control the type of marketing they receive. If apps are intriguing enough, consumers are likely to promote them to friends and family, which will ultimately promote business. Convenience of being mobile Consumers like the convenience of being able to locate and engage with their favorite companies from their mobile devices, so it is important that companies maintain that presence. Consumers are looking for ways to make their lives easier, and being able to purchase products with the click of a button or pay bills on the fly will only increase business for companies because consumers are always looking for convenience. Being mobile can benefit companies in several ways, but one way that is especially appealing to companies is the ease of keeping track of business thanks to their mobile presence. Mobile devices and websites help companies to keep track of important data such as which marketing strategies are working the best and where most of the sales are coming from. Being mobile can enhance business in several ways and should be a priority for all companies. Mobile Technology News brought to you by businesstexter.com Source: mobilemarketer.com/cms/news/gaming/18437.html

Why we use open source - Australia’s Immigration agency explains

Why choose open source? “In some ways, [the open source software used by the agency] is effectively more capable” than commercial products, he said. “In terms of cost-effectiveness, [it] wins hands down: no license/maintenance fees, extensible architecture [and] global open source R&D.” The team uses an open source software package called ‘R’. Read more