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Splashtop moves into netbooks

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The Splashtop instant-on Linux environment is included in the new Lenovo IdeaPad S10e netbook, marking the product's first appearance in that form factor. That news should come as no surprise, since netbooks' ultra-portability is a natural match for Splashtop's instant-on.

The IdeaPad S10e is an Atom-powered, 10.1-inch, education-oriented netbook scheduled to hit shelves this month in a variety of storage and operating system combinations, including SUSE Linux Enterprise Desktop.

Lenovo's Splashtop deployment is called Quick Start in the promotional materials, keeping in line with the relabeling trend established by other hardware vendors: Asus calls its implementation ExpressGate; Hewlett-Packard calls it VooDoo IOS.

Sergei Krupenin, senior director of marketing for Splashtop creator DeviceVM, chuckled when asked whether the rebranding was a concern for the company. "It's essential for the OEMs to be able differentiate Splashtop. We think that's great; we want them to be able to provide an experience that fits in with rest of their products -- that is one of our value propositions."

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