Gates & Seinfeld’s next commercial: Better. With funny parts.
Submitted by srlinuxx on Thu, 09/11/2008 - 20:33.
The second Microsoft commercial featuring Bill Gates and Jerry Seinfeld is out (being broadcast tonight during Big Brother on CBS) and at least this time, there were some funny scenes. And there was clearly a message this time.
Gates and Seinfeld are “out of it” and need to connect with real people - which is why they move in with “a real family.” (The grandma steals the show with her hilarious off-the-cuff remarks.) Now, it kind’s kind of starting to make sense. Windows needs to think about how to adapt to the needs of real people. (I love the scene where Gates reads a bedtime story.)
De-Fanging Microsoft
Like many, I was intrigued and ultimately disappointed by the first of the new Microsoft ads. But I assumed that it was in the nature of a teaser – or maybe even a clever ploy to lower expectations for later episodes, thus increasing their eventual impact.
The recent appearance of the second episode seems to confirm this analysis. Although some are still unimpressed, I find this latest vignette – because that's what it is, rather than anything so crass and crude as an advertisement – rather witty. It is almost British in its understated, off-beat humour.
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