Getting started with Pimcore: An open source alternative for product information management
Product information management (PIM) software enables sellers to consolidate product data into a centralized repository that acts as a single source of truth, minimizing errors and redundancies in product data. This, in turn, makes it easier to share high-quality, clear, and accurate product information across customer touchpoints, paving the way for rich, consistent, readily accessible content that's optimized for all the channels customers use, including websites, social platforms, marketplaces, apps, IoT devices, conversational interfaces, and even print catalogs and physical stores. Being able to engage with customers on their favorite platform is essential for increasing sales and expanding into new markets. For years, there have been proprietary products that address some of these needs, like Salsify for data management, Adobe Experience Manager, and SAP Commerce Cloud for experience management, but now there's an open source alternative called Pimcore.
Pimcore PIM is an open source enterprise PIM, dual-licensed under GPLv3 and Pimcore Enterprise License (PEL) that enables sellers to centralize and harmonize sales, marketing, and technical product information. Pimcore can acquire, manage, and share any digital data and integrate easily into an existing IT system landscape. Its API-driven, service-oriented architecture enables fast and seamless connection to third-party software such as enterprise resource planning (ERP), customer relationship management (CRM), business intelligence (BI), and more.
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