Language Selection

English French German Italian Portuguese Spanish

'Pepsi Smash' to show on Yahoo

Filed under
Web

If you can`t make it on television, you might want to try "Yahoo!"

In two brief runs on television, the live-concert show "Pepsi Smash" drew only a modest audience, but Yahoo! expects the program on line will be a boon to its digital music lineup.

Yahoo! Thursday unveiled a redesigned, online version of "Smash," which, as a program on the WB network, attracted an average of only 1.3 million viewers in eight episodes last summer, the New York Times reported.

Yahoo! and Pepsi plan to revive "Smash" as a collection of video segments, with plans to deliver digital streams of live performances from Coldplay, Kanye West and Gwen Stefani, along with new clips designed for short-attention-span online viewing.

Yahoo! will supervise production and promote the "Smash" series throughout its Web site, the newspaper said. Pepsi will pay for advertising on television, radio and other offline media.
Analysts told the Times Web online video prospects to draw big audiences are rising as more people obtain high-speed Internet access. About 34.3 million U.S. homes, 29.9 percent of households, had broadband connections last year, according to eMarketer. That number is expected to rise to more than 69 million homes, or 56.3 percent of households, by 2008.

Copyright 2005 by United Press International

More in Tux Machines

Today in Techrights

Edubuntu Vs UberStudent: Return To College With The Best Linux Distro

Importantly, there are a handful of programs that are on Edubuntu that UberStudent doesn’t have, such as KAlgebra, Kazium, KGeography, and Marble. Instead, UberStudent has a smaller collection of applications but it does include some useful items when it comes to writing papers that Edubuntu does not have. So ultimately, Edubuntu includes more programs that are information-heavy, while UberStudent includes more tools that can aid students in their studies but doesn’t directly give them any sort of information. Read more

Zotac Nvidia Jetson TK1 review

The Jetson TK1, Nvidia’s first development board to be marketed at the general public, has taken a circuitous route to our shores. Unveiled at the company’s Graphics Technology Conference earlier this year, the board launched in the US at a headline-grabbing price of $192 but its international release was hampered by export regulations. Zotac, already an Nvidia partner for its graphics hardware, volunteered to sort things out and has partnered with Maplin to bring the board to the UK. In doing so, however, the price has become a little muddled. $192 – a clever dollar per GPU core – has become £199.99. Compared to Maplin’s other single-board computer, the sub-£30 Raspberry Pi, it’s a high-end item that could find itself priced out of the reach of the company’s usual customers. Read more

New Human Interface Guidelines for GNOME and GTK+

I’ve recently been hard at work on a new and updated version of the GNOME Human Interface Guidelines, and am pleased to announce that this will be ready for the upcoming 3.14 release. Over recent years, application design has evolved a huge amount. The web and native applications have become increasingly similar, and new design patterns have become the norm. During that period, those of us in the GNOME Design Team have worked with developers to expand the range of GTK+’s capabilities, and the result is a much more modern toolkit. Read more